Online gamification course in English

Gamification is the use of gaming techniques to solve non -game problems. A free online course of Penncilland University is created for everyone who wants to learn this and speaks English.

Despite the fact that, at first glance, the presence of gaming elements in solving serious social problems seems inappropriate, it bears the fruits: applications built on the game, hold the attention of users, attract those who would not be included in the process of studying the problem under other circumstances, and give a “viral” effect.

Mostly gamification is used in areas such as marketing, personnel management, improving stability, corporate social responsibility programs and to expand the target audience for which the product or service is calculated. The same techniques can be used for social purposes: to attract funds for charitable projects, including elements of the game that donors like; Invite the volunteers to play in a “happy farmer”, and then tell them that the same farm exists in Africa and we need help there. All these elements involve people emotionally and favorably distinguish your project from others, making it more memorable and friendly.

A free online gamification course on the online platform Coursera offers Penn (University of Pennsylvania). The course is read by Kavin Verbach - Professor Wharton School, University of Pennsylvania.

The course involves acquaintance with game techniques (their potential and principles of work) and with the psychology of user motivation. In the center of the course is the concept of “game thinking” - users will learn how its presence or absence can affect the competitiveness and stability of the project.

A six -week course began on August 27, but you can still sign up for it by filling out a registration form . The workload is supposed to be 4-8 hours a week. Students who successfully complete the course will receive certificates signed by the coach.