Google Material Design is a new reality format

The new Material Design methodology can make Google a universal tool, with which the solution of problems and the perception of digital reality will switch to a new level.

What is Google?

So what is Google today? The question may seem stupid, but it is worth it. The other day, Google announced a new concept called Material Design, which promises to unify all Google products, as well as third -party Android applications, unified UX. It seems that Google turns into something new, but what?

Having Material Design , Google has become the second reality within devices with a touch-scree-with its own logic and physics rules. And if Google develops in its path, this will lead to a breakthrough and literal revision of the world around us.

To create new real things, you need to know the experience of previous years. But the development of applications and programs is now at the dawn of its development.

Google - Information at the right time in the right place

In the near future, Google will be perceived not only as Chrome and Android, but as a conductor of information that will appear on the right screen at the right time.

For example, when you look at the clock while at the railway station, you can see when the next train arrives. But if you look at the same clock at work, you will see the most important letters from your boss. With the help of a clock, you can also enter your computer - there will be no need to use the password.

Fortunately, this will help not only work. For example, when you come home, the clock (or smartphone or laptop) will display new tasks - take children, prepare dinner or watch the last series of your favorite series.

And Google will combine all these services using the new Material Design methodology, which will be presented in the new version of the operating system for Android L. all services will be combined not only in the digital world, but also in the real world.

Material Design will add an intuitive perception of physical objects in a purely digital environment. Each part of the interface catches light and builds shadows in a three -dimensional space that meets your finger.

The physical properties of digital elements are felt almost the same as real ones, unlike those interfaces where we press the button and nothing happens with the other part of the screen. Any action inside Android L will have feedback. By pressing the day of your calendar, it turns around, while other days fly away, having its volume and mass. Reading your mail as one sheet of paper, you press in a specific letter - and the corresponding chain of letters appears.

This part is the result of a detailed Google study about the properties of real paper. The developer team went so far that she decided to create paper icons to see how light and shadows can interact with flat, but real material.

In order to test design capabilities, the developer team revised the entire typography, photo and interface color. One of the insights - you should not be a designer to understand when the physical law works incorrectly in the real world: imagine that you threw a piece of paper and he fell on the table like a stone. Therefore, the developer team came to the conclusion that it is necessary to improve services in accordance with the laws of nature.

The paper was a natural choice, because it is easier to reflect it on the screen - this is a flat white surface that does not have complex textures. But what about other materials? For example, the surfaces of poker tables and book shelves in Apple. Squaremorphism Apple was a reference to the material world to make the digital world more real. Google's wonderful paper also makes the interface more real, but this is not just an illusion of our physical world. This is more an explanation of what happens when the windows suddenly appear and disappear on the other side of the screen of our device.

When it is said about the interface, an intuitive word is often used. But we never say so, describing a chair or table. Material Design in the explanation of Google is what is happening between the screens and applications.

Material Design is a unification path for Google, when the company is not just a set of similar services, but also as a second real world. When you receive a notification on your mobile device on your Android hours, this is not just a part of the dead text, it is part of a single interface sent from your phone to your own hours.

Regardless of what devices we have now and will appear in the future, using Material Design, we will have access to the part of the information with which we are used to interacting. And since content is separated more and more between all our screens, the sensation will be as natural as the gravity.

And all this is not just a tremendous interpretation of Google's ideas. Ideas, of course, are truly grandiose. Programs and iron will work together in order to allow designers to work a miracle. Everyone can see Material Design in the world where each virtual surface changes depending on how we communicate, learn, work and live with it.

So what is Google?

Google is looking for options where you can use technologies, innovation and design in order to give people a choice to spend their time as they want. In other words, any points of human interaction with the world are opportunities for Google.

Go to the Material Design library to find out more detailed information and get acquainted with patterns, a set of styles and resources.

Based on materials: FASTCO.Design. .