
The All -Russian Popular Front plans to strengthen the work with youth on the eve of the presidential election, the sources of the RBC information agency, close to the leadership of the movement. This information was partially confirmed by the head of the ONF Executive Committee Alexei Anisimov.
According to RBC sources, ONF intends to establish within each project the position of coordinator for working with youth, who will attract new young people, explain how this or that direction works, and ensure the interaction between those who are already involved in the project. It is expected that the new direction will be called "Youth ONF."
As part of interaction with youth, ONF intends to conduct a series of competitions for her. In particular, it is supposed to announce a competition for a description of the future of Russia (up to 500 characters long, tweetle length on Twitter), as well as contests of poems, songs, dances. The terms of the competitions, information about their course, as well as the best numbers are planned to be posted on the ONF website, and the video, if it is supposed to be format, upload on YouTube.
Dance competition / Pixabay.comFor the winners of the ONF competitions, as a reward, a meeting with officials, well-known politicians, and business structures-“up to a meeting with the president,” explained another source of RBC.
ONF tactics were appreciated by Polit.ru political analyst Dmitry Abzalov, president of the Center for Strategic Communications. Earlier, he assessed the fact that Russian political structures as a whole sharply intensified work with youth, which is traditionally conducted in all countries. At the same time, he noted that this is an extremely difficult matter, because although the task has already been set, its conditions (who are these people who call youth) and tools for solving it have not yet been determined.
“What exactly is trying to do ONF. ONF will become the basis for the formation of the election program of a candidate of power (most likely - the president himself) for the election campaign. Apparently that he will distance himself from party systems and will traditionally go as a public candidate, and in this regard, the ONF just works effectively in the presidential election. Parties, on the contrary, will work on a parliamentary component. So now on the ONF will be the main burden of forming a candidate from the authorities under the youth segment. But how it will be realized, already a question.
As far as I know, while it does not work with this very actively. ONF does not meet with major players in this segment, does not order deep research in this area - recently, only the presidential administration, as far as I know, made a similar order. But ordering a study of youth from sociologists such as Vysotsky is the same as ordering the Communist Party of the Communist Party of the Creating a digital economy. That is, in principle, you can do this, but the trouble is that it is pointless to work with traditional tools with traditional tools. If these age groups were missed in the framework of sociological studies and all kinds of ratings that were made before, then people do not and cannot yet have tools for working with this segment.
However, it is still necessary to form the agenda, it will be formed, and everyone is trying to do it in their own way. But what will happen closer to the fall ... The main part of protest activity will have to be precisely for the autumn period. Those who are more or less familiar with the processes imagine that it will be September, October and November. Of course, the weather will be very important here. And the last “cut point” will be the day of unity and consent. By this time, the authorities need to launch all the infrastructure for working with youth - and bring people to the streets in order to show their numbers.
Monument to Minin and Pozharsky / Pixabay.comThe question is how much the processes that are declared can be activated and, accordingly, how many people can be shown by this time. Because working with youth on the principle of creating working groups and everything else, of course, is good. But if you cannot mobilize people to the streets, then this is not working with youth. Young people are the number of “bayonets”, relatively speaking, which can be taken specifically to Bolotnaya, to Tverskaya, to all other places. If you cannot bring more than 50-100 thousand not under the “Immortal Regiment”, namely for the youth project, then the effectiveness, the KRI of this process will be very low.
So the number will be important here, and how much it can be shown - the question is still quite open. Because this requires effective work tools - for example, working with bloggers. Moreover, the work is not on the principle of injection of funds, as some regions make it very pointless, but on the principle of forming their main groups of aggregators, interception of the agenda and work in public-and in public not only on VKontakte and generally social networks, but also in instant messengers, such as “tapes” and the rest. Work with the formation of the agenda for a single segment, intercepting the main areas of activity - this is all required. After all, the main task is not to vote, but to include this segment actively in integration processes.
In this way, the number could be shown, but it will be very difficult to do this with old means - it will turn out either an obligation or a very difficult business. So you need to take and at least look at the experience of the constituent entities of the Russian Federation, who have more successful experience working with youth. This is the first, because at the regional level there are a lot of information solutions.
The second point - it is necessary first of all to work in the Central Federal District. Because, of course, it matters who will go to the streets in Ufa and Barnaul, but the agenda will be decided in Moscow and in the “Territories of the Divine”, that is, in the Central Federal District. So if you do not work in the Central Federal District, you will lose the streets in Moscow, no matter how hard you try. No one will go from Vladivostok to Moscow, no 5-10-20 thousand people are inappropriate in terms of logistics.
And the third important point is, of course, that a full -fledged, fundamental study of the question is necessary, what kind of segment it is. Not to mention that there is a fourth - work with scraps, leaders of public opinion in these segments.
In this regard, ONF, of course, we need to work out tools. But the very fact that they began to deal with this issue, says that the authorities are trying to react to processes in society and intercept the agenda in this segment. This requires very, very serious research and tools. If you do not know what WeChat is, what twich is, if you do not even know how the day of the person’s “18 -” segment is arranged, then you cannot control it, ”Dmitry Abzalov explained.