OBEY

OBEY

You may not know who Shepard Fairey is , but you probably saw his work on the corner of your or neighboring street or somewhere else. Its iconic images are located around the world - in the form of stickers, posters and stencils, which can be seen on everything, from electrical panels and walls in alleys to advertising shields. Fayry found his style in the early years. The main thing that influenced him was skateboarding and initially, all his images were connected with the undergrand with a skate move. His passion for music, which inspired him on graphics, he showed on the covers rock, punk and hip-hop albums. Then, in college, he began to get involved in various, often absolutely opposite things and his work began to reflect not only a youth protest, but also everything that happens in the world.

In 1989, in Charleston, South Carolina, Shepard, the prestigious Rhode Island School of Design , where he studied illustrations and discovered Screen-Printing (stencil printing). In the same year, he accidentally stumbled upon the image of Andre the Giant (known in early 1990 Wrestler Andre Giant) in the newspaper. His friend taught how to properly use a stencil on the example of a fighter's face. A friend did not like this picture, but Shepard all the time said: “What are you talking about! The image of Andre is a new business, this is a masterpiece. ”

Involuntarily, this moment gave birth to Obey brand. The original rude, Xerorx copy of Andre the Giant outgrown into the world recognition of Shepard’s work, along with his own company and branded clothes .

OBEY clothes were launched in 2001, when Shepard realized that you can be creative at different levels and that you can also draw on t -shirts as on canvases. Working closely with fashion designers, such as Mike TernoSky and Erin Wignall, Shepard invested his philosophy of creativity and personal influence in the brand, which the genres of genres in his clothes telled us. Each season, various topics and ideas create a style, which is often difficult to somehow classify.

In 2003, Fayry opened his “Studio No 1” . Shepard’s commercial work includes such points as a poster for Johnny Cash (Johnny Cache, a well -known American singer and composer) “Walk The Line”, a recently released album with “Led Zeppelin” hits called “Mothership”, Adidas “Muhammad Ali” Limited Project along with joint work with Fuju Bikes and Public Enemy .

Although he is invited to create marketing plans, he always finds the time for personal work of his customers. It is easy to see that in the world of Shepard the line between subtle art, commercial art and street art is erased, but the style is clearly visible, which is the synonymous of Obey!

2007 was marked by a vivid moment in the career of the visual arts of Shepard. He represented his galleries around the world in places such as: Tokyo, Sydney, Paris and Hong Kong. During his last two shows in London and Los -Angeles in the fall of 2007, all his work was sold out on the opening of the night. Shepard shows and uses his work in different styles including drawing, stencils, posters and collage execution. His works change the habitat and size, some of his works reached 15 feet.

Millions of people on the streets around the world look at Shepard's work every day. He never stops, achieving success, always continues to develop. “I never hope that I will order the works that I did before, I always try to create something new, even if it reminds my old work, I do not lose novelty and is always ready to accept the challenge!” Be sure to look at his last collection of clothing, which included several collaborations with the famous world brands and characters. We will talk about some of them.

180 South

In 1968, Aivan Chuinard and Dug Tompkins (Doug Tompkins) were accidentally accommodated in South America. They drove 2000 miles without any plan and stuck in the ice cave on Mount Fitz Roy for thirty days, they almost died of hunger. Miraculously, getting out of the ice, they immediately climbed to a giant peak.

The definition of “follow where the eyes look” and the deep passion to protect wild places has become part of their life forever. Later, Chuinard became the founder of Patagonia , which produces clothing for outdoor activities, and Tompkins opened the North Face . Now, 40 years later, 2 million acres in South America, known as “Conservacion Patagonica”, are protected by the foundation they founded.

“180 South” is a new film in which the eyes of a climber, surf and writer Jeff Johnson are told how he rises to a mythical peak called Corcovado with his heroes Chuinard and Tompkins. The film deeply goes into the roots of mountaineering, surfing and environmental environment.

“180 South” and Obey united in one team in order to tell us about the destruction of one of the still untouched places on Earth (Chile, the Patagonia region). This area is in danger of constructing five dams on the rivers Pascua and Baker River. These platinum provoke irreversible destruction in the ecosystem.

Al Rockof

El Rocof is an American photojournalist who became famous thanks to his photographs about the Vietnamese War and the “Red Khmer” made during the capture of the city of Phnomopeni, the capital of Cambodia. Rocof was born on a touch (Pawtucket), Rhizda-Island and is half Russian and half an Irish. When he was not yet eighteen years old, he was enrolled in the sea fleet, after which he became a full -time army photographer in South Vietnam.

After several years in Vietnam, Rocoff arrived in the capital of Cambodia in the spring of 1973, when the government of the Lona Nola fought with the rebels, who called the Red Khmers, with the support of the United States. That summer, many journalists expected that the fall of tonnes would be inevitable.

Rocofe was known that he was at a huge risk taking such pictures. Indeed, at that time, any foreign journalist falling into the hands of the “Red Khmer” could be executed. In 1974, he was seriously wounded near the city of Kampong Chhnang, and survived the clinical death before his heart was again launched by the Swedish team of the Red Cross.

In April 1975, Rocof was one of the five American correspondents who remained in Phnomopen after the American embassy in Cambodia began to evacuate his state. In the same year, he with the New York Times reporter Sidney Shenberg and John Suein from Sunday Times were arrested by the Red Khmer soldiers enraged company and only the intervention of the assistant to Shanberg Dita Perna saved their lives.

Nowadays, the rocof is torn between two houses in Phnomopen and Fort Lotherdile in the United States. He is still working as a photographer. Some of his works could be seen at the exhibition at the “Foreign Correspondent Club” in PnNOPen, he also continues to work on a book with photographs that show the history of Comboji since 1970.

In 2008, Rocoff worked with Shepard Feiry. They combined the pictures of the Rocof with the modern style of Shepard. In December 2008, Rocof first showed his photos of “Fon -Peni fall” in America in the Composition Gallery in Atlanta.

Obey X Levi's X Times Square

This fall, Obey produces the first capsule collection in the brand’s history together with the world -famous Levi's denim manufacturer.

The collection includes 10 (two pairs of jeans, two denim jackets, a shirt and 5 T -shirts) of things and is based on Shepard Farii’s impressions of Levi's products. Also, 4 OBEY posters of a limited series will be included there, which will be distributed for free with each purchased thing in specially selected Levi's stores in America.

On one side of each poster will be one of Obey's artletes dedicated to this event, and on the turnover - part of one large picture, which can only be collected by collecting all 4 posters.

Adopt-a-Pet

This year, Obey united with the Adopt-a-Pet charity organization to help solve the problem of stray animals. OBEY shares the thoughts of Adopt-a-Pet that a person should decide for animals and speak on their behalf. Dogs, their owners, as well as all sympathizers, can now proudly wear a print Adopt, which Shepard Fairy created specifically to be able to show his support. All income received from the sale of things from this series goes straight to the Adopt-A-Pet fund.

Lead Uganda

Lead Uganda is a non -profit project that helps gifted children from Uganda, the country in which there is an ongoing civil war. On November 12, a charity auction was held in New York, at which the works of famous photographers dedicated to this problem, as well as two princes of Shepard Farii, and all funds from which entered the Lead support fund were exhibited

OBEY CLOTHING

The regular collection of Obey Clothing this year was influenced by such personalities as Tura Satana , a known actress, model and dancer in the past, who can be known from the Faster Pussycat film! Kill! Kill! where she played the role of Varla; The famous Mark Mahoney tattoo, whose art was adorned from Betsey Johnson to such celebrities as: Johnny Depp, Tupac (Tupac), Biggie Smalls, Suster Knight Knight), Dave Navarro and Britney Spears, he always preferred to work with people from different layers of society; Penelope Houston , who in the early 80s opened together with his group The Avengers a show at the megapopular Sex Pistols at that time; ICE T and many others.