Translated material
Heads of regions in the media
June 13 -- July 13, 2007
“Politicians Through the Eyes of the Media,” a joint project of Vremya Novostei and the Medialogia company, are ratings of the political figures most actively discussed in the Russian media.“Politicians through the Eyes of the Media” are published weekly on Mondays: over the course of a month, you can sequentially familiarize yourself with the ratings of governors of the Russian Federation, deputies of the State Duma of the Russian Federation, ministers of the Russian Federation and heads of foreign states. The ratings are also published on the publication's website - www.vremya.ru.
The ratings reflect both the total number of publications per month and the level of information favored by the media in relation to each political figure. The Information Favorability Index (IFI) is calculated based on the nature of references to a person (positive, negative, neutral), the significance of the message and the influence of the media.
Ratings of “Medialogy” “Politics through the eyes of the media” are calculated by an automatic online system based on materials from 3,000 of the largest Russian media, including TV, radio, press, news agencies and online publications.
Mentions
| 1 | 0 | LUZHKOV Yuri Mikhailovich (Moscow) | 4678 |
| 2 | 0 | MATVIENKO Valentina Ivanovna (St. Petersburg) | 2301 |
| 3 | +1 | SHANTSEV Valery Pavlinovich (Nizhny Novgorod region) | 1554 |
| 4 | +3 | ROSSEL Eduard Ergartovich (Sverdlovsk region) | 1075 |
| 5 | +3 | KADYROV Ramzan Akhmatovich (Chechen Republic) | 1000 |
| 6 | +13 | SERDIUKOV Valery Pavlovich (Leningrad region) | 813 |
| 7 | +22 | CHERNOGOROV Alexander Leonidovich (Stavropol Territory) | 763 |
| 8 | +6 | TKACHEV Alexander Nikolaevich (Krasnodar region) | 759 |
| 9 | +21 | KISELEV Nikolay Ivanovich (Arkhangelsk region) | 680 |
| 10 | -5 | KHLOPONIN Alexander Gennadievich (Krasnoyarsk region) | 647 |
| 11 | -5 | YAKUSHEV Vladimir Vladimirovich (Tyumen region) | 644 |
| 12 | +1 | FILIPENKO Alexander Vasilievich (Khanty-Mansi Autonomous Okrug) | 642 |
| 13 | -10 | TULEEV Aman Gumirovich (Kemerovo region) | 635 |
| 14 | -5 | ABRAMOVICH Roman Arkadievich (Chukotka Autonomous Okrug) | 599 |
| 15 | +5 | RAKHIMOV Murtaza Gubaidulovich (Bashkortostan) | |
| 580 | |||
| 16 | -6 | GROMOV Boris Vsevolodovich (Moscow region) | 564 |
| 17 | +11 | TOLOKONSKY Viktor Alexandrovich (Novosibirsk region) | 536 |
| 18 | -6 | SUMIN Petr Ivanovich (Chelyabinsk region) | 532 |
| 19 | +16 | ZHIKIN Alexander Alexandrovich (Astrakhan region) | 528 |
| 20 | -9 | SHAIMIEV Mintimer Sharipovich (Tatarstan) | 493 |
Information favored
| 1 | 0 | LUZHKOV Yuri Mikhailovich (Moscow) | 7154.98 |
| 2 | +4 | SHANTSEV Valery Pavlinovich (Nizhny Novgorod region) | 1219.49 |
| 3 | +44 | ZELENIN Dmitry Vadimovich (Tver region) | 900.80 |
| 4 | +30 | TOLOKONSKY Viktor Alexandrovich (Novosibirsk region) | 840.80 |
| 5 | -3 | MATVIENKO Valentina Ivanovna (St. Petersburg) | 831.97 |
| 6 | +1 | KADYROV Ramzan Akhmatovich (Chechen Republic) | 779.59 |
| 7 | +20 | SERDIUKOV Valery Pavlovich (Leningrad region) | 595.36 |
| 8 | +49 | ISHAEV Viktor Ivanovich (Khabarovsk Territory) | 487.31 |
| 9 | +1 | ROSSEL Eduard Ergartovich (Sverdlovsk region) | 470.38 |
| 10 | +6 | TKACHEV Alexander Nikolaevich (Krasnodar region) | 406.58 |
| 11 | 0 | YAKUSHEV Vladimir Vladimirovich (Tyumen region) | 327.05 |
| 12 | -4 | GROMOV Boris Vsevolodovich (Moscow region) | 326.23 |
| 13 | +32 | NAGOVITSYN Vyacheslav Vladimirovich (Buryatia) | |
| 318.02 | |||
| 14 | -2 | ABRAMOVICH Roman Arkadievich (Chukotka Autonomous Okrug) | 294.96 |
| 15 | +3 | MOROZOV Sergey Ivanovich (Ulyanovsk region) | 268.58 |
| 16 | -2 | FILIPENKO Alexander Vasilievich (Khanty-Mansi Autonomous Okrug) | 253.56 |
| 17 | +3 | MALAKHOV Ivan Pavlovich (Sakhalin region) | 244.86 |
| 18 | +21 | KISELEV Nikolay Ivanovich (Arkhangelsk region) | 244.00 |
| 19 | -2 | POZGALEV Vyacheslav Evgenievich (Vologda region) | 236.93 |
| 20 | -15 | KUZMITSKY Alexey Alekseevich (Kamchatka region) | 212.41 |
The marathon of presidential trust among Russian governors continues. It was this topic that largely determined the quantitative and qualitative parameters of the information field around many of them over the past month. Thus, the re-election for a fifth term as mayor of Moscow and the subsequent inauguration of Yuri Luzhkov contributed to a surge in media activity and an increase in the index of favored information (IIF) in relation to the capital's mayor. Numerous publications in the central press and stories on TV channels dedicated to Yu. Luzhkov’s inaugural speech had a positive impact on the information field around the mayor.
Nizhny Novgorod Governor Valery Shantsev's second place in the ranking in the IIB largely owes to the breadth and splendor of the celebration of his 60th anniversary in early July. The formation of a positive image of the head of the Nizhny Novgorod region was influenced not least by the awarding of the Order of Friendship, received from the hands of President V. Putin. A week before, V. Shantsev was awarded the “Best People of Russia” medal for achievements in government activities. Thus, the Russian media had quite serious reasons for increased attention to the Nizhny Novgorod governor.
The head of the Tver region, Dmitry Zelenin, was also among the top three leaders in information favorability. Despite the low mentionability (Zelenin did not make it into the top twenty in terms of the number of messages), the governor owes his high IBI indicator to the same re-election for a second term, which followed the shown confidence of the president. Thanks to the same event, the IIB of Khabarovsk Governor Viktor Ishaev increased sharply.
The head of St. Petersburg, Valentina Matvienko, continues to occupy one of the leading positions in the information space of Russian media. Over the past month, this is the second most frequently mentioned site in the ranking. The most significant media reasons regarding Ms. Matvienko include her statement that St. Petersburg will bid to host the 2020 Olympics, as well as the announcement of the start of preparing an economic feasibility study for the unification of St. Petersburg with the Leningrad region.
Comment by Igor Bunin, General Director of the Center for Political Technologies:
The rating data is logical - the media, as always, pay attention, first of all, to the most famous and successful figures in the governor’s corps. The re-election of Yuri Luzhkov and the confidence expressed in him by the president are obvious successes for the Moscow mayor, meaning that, according to the Kremlin, only he can ensure effective control over the political situation in the capital during parliamentary and presidential elections. In addition, this is a recognition of the high level of trust in him from Muscovites, who see no alternative to their mayor. Noteworthy is the high favorable rating of Dmitry Zelenin, one of the most promising governors of the new formation, who came to govern the region, already having significant experience in managerial activities in market structures.