In the United States, the iPhone sales began on Friday evening with a pomp outing a new iPhone mobile phone to the US market, combining the functions of a phone, player and a mini-computer with Internet access. The company, skillfully creating a stir around the novelty, defined its iPhone as "the most revolutionary and exciting product in the history of Apple." The price of the phone is comparable to the cost of new laptops - $ 499 and $ 599 (plus tax), depending on the amount of memory. There are no buttons on the panel in the new phone, it is equipped with a touch control.
Specially developed batteries promise to be the most “long -playing”, providing up to eight hours of conversation and 250 hours of waiting, up to six hours of connection to the Internet and 24 hours of music. RIA Novosti cites the opinions of analysts who believe that the phone from Apple will be more than just a telephone: the sales volume of this new product will become an indicator of the Americans and willingness to invest in fashionable technical innovations for the market.
On the eve of the bidding in influential American media, the voices of skeptics were rang out, affected by an overly sophisticated advertising of the phone, which created a stroke background to a greater extent than directly its technical characteristics. This is a skillful appearance in the public with the iPhone of Jobs himself, who attracted the attention of the media, the discarded expectation that "everyone will not be enough", the delivery of parties of the mobile phones to stores accompanied by the armed guards. Skeptics, including CNN experts, believe that the IPhone entry into the US market can become a more psychological and advertising phenomenon than a technical revolution.
As already noted by the "newspaper", such a carefully inflated excitement around the start of sales in the United States "The Miracle of the Internet Telephone" from the Apple was enough for only a few hours. To the opening of the sale at 18.00 local time on June 29 at the most respectable in New York Five Avenue, where the company’s office and store is located, collected almost a thousand fans of technical innovations and just the public. In a party in the square with fountains and a huge emblem of the company in the form of a bitten apple under a glass cap, it was hardly most of the media and onlookers. “This is a really historical event and a historical day!”, “Vincent Nguyen shouted enthusiastically in front of the television cameras, who specially came for a novelty from Arizona. The enthusiastic exclamations of the first iPhone owners on the air were broadcast by all leading US channels.