Translated material
Oh sport! You are the Internet!
To understand what Rambler is capable of in terms of hockey, one cannot help but recall how similar projects have already been implemented here. Let's start with the fact that Rambler has a fairly long tradition, by network standards, of large-scale coverage of major sporting events. And the most high-profile events of the Rambler-Sport project in recent years have, of course, become the most rated sports stories of recent years: the 2004 Summer Olympics in Athens, the 2006 Winter Olympics in Turin, as well as two football championships - European and world .
"Rambler Turin 2006" at one time became a platform that gathered such a number of audiences that even television broadcasts do not always gather - more than three and a half million people! It is not surprising - no other media carrier is capable of providing such a range of services at the same time, and even for free: video, photo, audio and text information in real time, instant translation of foreign language sports terms, various statistics and comments, participation in sociological polls and, finally, the ability for users to communicate with each other and immediately, without leaving the screen, discuss events taking place in the arena. Another feature inevitable for sporting events - betting - was especially successful in the FIFA Rambler 2006 project. Strictly speaking, this was not a betting game in its purest form - monetary bets were not accepted. Fans could predict the results of each of the 64 championship matches; depending on the degree to which they hit the actual result, they were awarded points, and those who managed to score the most received prizes. A variety of information and a platform for its discussion are, perhaps, the main components of the success that traditionally accrues to Rambler's sports projects. For example, here is another feature - not only the portal’s invited experts, sports commentary stars can express to visitors their undoubtedly authoritative opinion about what is happening. During the “Rambler FIFA 2006” project, a special community “Your own commentator” was created in the system of multimedia diaries and blogs “Planet” planeta.rambler.ru , in which experts, chosen from among ordinary fans by the fans themselves, spoke. Of course, their popularity varied greatly depending on the quality of the commentary. This, however, does not change the simple fact that from now on there are no restrictions, other than those inherent in the individual himself, in order to freely prove his opinion regarding sporting events. Whether they will listen to him is another matter.
Our country has long been waiting for the opportunity to host an international level hockey tournament. The organizers built a new ice palace for the World Hockey Championship, and Rambler opened a special project(http://hockey2007.rambler.ru) . During the championship, Rambler offered a hotline for information messages, prompt comments from experts, a full schedule of matches, a network of television broadcasts, descriptions of stadiums and much more. The information block of the project included the results of the matches played, news from all teams, events around the championship and other current topics from the hockey tournament.
In the reference section of the Rambler Hockey 2007 website, detailed information about the teams, players and referees of the championship was published. The section dedicated to national teams told about the history of the country's participation in the World Championships, presented the main stars, and the schedule of games. In addition, detailed information about all hockey players was published on the team page. The project contained several hundred pages about hockey players. Each one told about personal data, playing role, about the club for which the hockey player plays, and the player’s personal statistics were constantly updated there - the number of matches played, minutes, goals scored and assists given. After each match, visitors to the portal could choose the best player of this match, and after the end of the championship, a hockey player rating was formed onhttp://hockey2007.rambler.ru , reflecting the assessments of Russian fans. The central place in the Rambler hockey project was occupied by reports on the matches played. The game results appeared minute by minute with the final siren, and site visitors saw changes in the standings immediately. And an hour or two after the match, a detailed report was published on the website.
And all this so that there are no longer any boundaries (neither material nor geographical) between fans and those sporting events for which they come to the Internet. On Rambler. Uniting those who are united by sport.