Deputies in the media

April 25 -- May 25, 2007

“Politicians Through the Eyes of the Media,” a joint project of Vremya Novostei and the Medialogia company, are ratings of the political figures most actively discussed in the Russian media.

“Politicians through the Eyes of the Media” are published weekly on Mondays: over the course of a month, you can sequentially familiarize yourself with the ratings of governors of the Russian Federation, deputies of the State Duma of the Russian Federation, ministers of the Russian Federation and heads of foreign states. The ratings are also published on the publication's website - www.vremya.ru.

The ratings reflect both the total number of publications per month and the level of information favored by the media in relation to each political figure. The Information Favorability Index (IFI) is calculated based on the nature of references to a person (positive, negative, neutral), the significance of the message and the influence of the media.

Ratings of "Medialogy" "Politics through the eyes of the media" are calculated by an automatic online system based on materials from 3,000 of the largest Russian media, including TV, radio, press, news agencies and online publications.

Mentions Change in ranking position Number of messages

1	0	GRYZLOV Boris Vyacheslavovich	2554
2	0	ZHIRINOVSKY Vladimir Volfovich	1059
3	0	ZYUGANOV Gennady Andreevich	670
4	+5	MOROZOV Oleg Viktorovich	548
5	+88	KOVALEV Nikolay Dmitrievich	505
6	+8	TRETYAK Vladislav Alexandrovich	483
7	-2	KOSACHEV Konstantin Iosifovich	467
8	+3	AKSAKOV Anatoly Gennadievich	393
9	-3	ROGOZIN Dmitry Olegovich	340
10	+21	GALUSHKIN Vasily Ivanovich	315
11	-4	KATRENKO Vladimir Semenovich	303
12	+4	VOLODIN Vyacheslav Viktorovich	278
13	+33	SLUTSKY Leonid Eduardovich	260
14	-1	KERIMOV Suleiman Abusaidovich	248
15	+15	SIGUTKIN Alexey Alekseevich	231
16	+13	MITROFANOV Alexey Valentinovich	228
17	-9	LEBEDEV Alexander Evgenievich	225
18	-1	KOBZON Joseph Davydovich	224
19	+7	MEDVEDEV Pavel Alekseevich	221
20	+3	KOKOSHIN Andrey Afanasyevich	211

Information favored Change of position in the ranking Information favored index

1	0	GRYZLOV Boris Vyacheslavovich	1616.97
2	0	ZHIRINOVSKY Vladimir Volfovich	624.04
3	+13	TRETYAK Vladislav Alexandrovich	553.03
4	-1	KOSACHEV Konstantin Iosifovich	394.22
5	+122	KOVALEV Nikolay Dmitrievich	339.63
6	+1	MOROZOV Oleg Viktorovich	333.16
7	+5	AKSAKOV Anatoly Gennadievich	264.11
8	+21	KOBZON Joseph Davydovich	188.78
9	+2	KATRENKO Vladimir Semenovich	182.33
10	+33	FEDOROV Evgeniy Alekseevich	173.29
11	+28	SLUTSKY Leonid Eduardovich	168.47
12	-8	ZYUGANOV Gennady Andreevich	166.27
13	+5	MITROFANOV Alexey Valentinovich	152.89
14	+14	KERIMOV Suleiman Abusaidovich	141.85
15	+11	MEDVEDEV Pavel Alekseevich	138.45
16	+18	ILYUKHIN Viktor Ivanovich	131.27
17	+10	ROGOZIN Dmitry Olegovich	126.72
18	-5	PEKHTIN Vladimir Alekseevich	120.70
19	-14	RYZHKOV Vladimir Alexandrovich	116.65
20	-14	ISAEV Andrey Konstantinovich	116.64

State Duma Speaker Boris Gryzlov continues to hold the first positions in both media ratings. During the period under review, he was able to fully take advantage of the information capabilities of the leader of the party in power. The main event, which became the reason for discussion in almost all Russian media, was Gryzlov’s statement that his party intends to ensure the continuity of the presidential course after the 2008 elections and chooses “Putin’s plan” as its election program. Among the priorities of this “plan”, the speaker named improving the quality of life of Russians, building a competitive economy, creating civil society institutions and the further development of Russia as a sovereign state. In addition, central television channels paid much attention to Boris Gryzlov’s visit to China, where issues of migration, ecology and trade that were relevant to both countries were discussed. As a result, there is a huge gap from colleagues in terms of frequency of mention and gross value of IIB.

Vladimir Zhirinovsky managed to maintain high information indicators thanks to the discussion in the media of the results of the All-Russian Conference of Liberal Democrats, which was assessed by the media as a pre-election reminder to the electorate of the opposition of the LDPR and its leader. And Zhirinovsky’s comments in the media on the relocation of the monument to the Soldier-Liberator in Tallinn, condemning the Estonian authorities from a moral point of view, provided the Vice Speaker of the State Duma of the Russian Federation with a positive image of a defender of the memory of those who fell during the Great Patriotic War.

The rapid increase in the IIB of State Duma deputy and famous hockey player Vladislav Tretyak is associated with the celebration of his 55th anniversary at the end of April. The central press did not ignore the fact of the signing of an agreement between United Russia and the leadership of the Dynamo sports society, of which Tretyak is an honorary member. According to the deputy, the main goal of the agreement is to “tear young people off the street” and turn them towards sports.

The head of the Communist Party of the Russian Federation Gennady Zyuganov , who retained his place in the top three in terms of the number of messages, lost eight positions and dropped out of the top ten in information security. Gennady Andreevich managed to maintain a high mentionability thanks to the discussion in the media of the May Day actions, in which his party took an active part. And most of the negative publications addressed to the country’s main communist were a response to his comments on the activities of the late ex-President of the Russian Federation Boris Yeltsin.

The most significant move in the ranking was made by State Duma deputy from the United Russia faction Nikolai Kovalev . His inclusion in the top five in terms of information favorability is due to the fact that he headed the State Duma delegation that visited Tallinn at the height of the scandal after the relocation of the monument to the Bronze Soldier.