
According to the President of the European Hilton hotel network, Wolfgang Newmann, the corporation is more actively developing on the Russian market "a low level of the presence of international hotel brands." Hilton plans to bring additional brands, which, according to Newmann, will help to present Hilton products in all niches and price segments, write “Vedomosti” .
The first Hilton Moscow Leningradskay is planned to be opened in the capital in the first quarter of 2008 in the building of the Leningradskaya Hotel at three stations. She owns OJSC "Leningradskaya", 30% belongs to the city, 70%? Sadko-Hotel company (part of the Bin group Sait Gutserieva). Is there reconstruction in the hotel now? The number of numbers is planned to be reduced from 329 to 275, while the minimum area of the room will be increased from 18 to 33 square meters. meters, which complies with world standards of hotels of the "Four Stars" class.
In June of this year, Hilton announced the conclusion of a strategic development agreement with London & Regional Properties Limited, the purpose of the Union was the opening of the first 25 hotels under the Brands of Conrad, Hilton, Doubletree by Hilton, Hilton Garden Inn and Hampton by Hilton Hotels. The first hotel built under this agreement will be a hotel under the DoubleTree brand in Novosibirsk, the opening of which is scheduled for the second half of 2008. And the other day, the corporation announced an agreement with the financial company Belgravia, which will provide investments in the opening of another 25 Hampton by Hilton and Hilton Garden Inn (only 3,000 numbers) in Russia. The first Hampton by Hilton, which will be the property of Hilton, will open in the first quarter of 2008 in St. Petersburg, a source in the city government confirmed. The location of the hotel is not yet known. "The hotels will open in the buildings specially built for this or existing hotels will be converted into Hilton,"? The press secretary of Hilton International Yang Wermaut specified. The daily cost of placement declared on the Hilton website,? From $ 110 in Hampton by Hilton and from $ 84 in Hilton Garden Inn. The corporation does not disclose the volume of investments in Russia. "Based on the average cost of building the number, the declared program can cost Hilton $ 1-1.5 billion,"? The representative of the large Russian hotel network reasoned on the basis of anonymity. Marina Smirnova, deputy head of the Consulting Department of Colliers International Consulting, estimates the cost of building and equipping the Garden Inn Hotel, estimates $ 125,000.
"In Russia, the market is far from saturation. The more acute the competition, the higher the level of service",? Comments Sergey Lysenkov, general director of the Azimut Group Management network. "If the rest of the networks stood still, then Hilton could become the strongest brand. But all foreign operators have similar plans,"? adds Smirnov.