The most popular models "AvtoVAZ"

Despite the fact that sales of foreign cars in Russia are gaining momentum, so far, as before, domestic VAZ models remain the most popular cars in our market. According to the results of the first five months of 2008, the leader in terms of sales of AvtoVAZ products is the “classic” Lada 2105/2107 (77 100 cars). In second place is the Lada Samara family (74,000 cars). Lada Priora (74,000 cars) and LADA Kalina (39,200 cars) occupy the third and fourth positions, respectively.

As for foreign cars, in total from January to May of this year they were sold in Russia 855,472 units, among them both in our country and abroad. Compared to the same period in 2007, sales growth amounted to 48%. Recall that the best -selling is Ford Focus, the second position for Chevrolet Lacetti, the third is for Renault Logan.

AvtoVAZ over this period increased its sales by 17.9%? Up to 273 800 cars.

Such popularity in the domestic market of the LADA brand is due to competent pricing policy, built by AvtoVAZ, conducting large -scale advertising support of its cars, constant monitoring of customer satisfaction, introducing new services in the sale and maintenance of cars and improving the quality of these processes, the company says.

According to the head of AvtoVAZ, Boris Aleshin, the company's plans for 2008-2009 - sales increase and retaining the market share at 25%. This year, the concern plans to sell about 1 million cars and auto -complexes, including for export? more than 110,000 cars. The quality of sales and after -sales service should also be improved, Rosbalt reports.