Real estate agencies are more often contacted by women

More than half of visitors to the website of the National Bureau of Mortgage Lending and Doki Real Estate Agency - Women. These statistics are confirmed by requests and the realtors state.
In their opinion, the main reason for such an interest in real estate in women is simple - in Russia there are 10 million more than men, thus, the distribution is approximately corresponding: 54.2% versus 45.8% (76 million and 65 million), Interfax writes.

In addition, experts notice that women are classic buyers of an emotional type.

“For example, in America, realtors are specifically taught not to arrange shows to men without a wife or girlfriend,” says Doki CEO Leonid Menshikov. “The woman immediately begins to look at the house: where she will arrange a living room, how she will hang curtains, etc. The man is more interested in a rational, investment component of the purchase. He approaches the choice of an object based on economic indicators. As they say, as they say, as they say, as they say, as they say. USA, a man builds a house, a woman makes it comfortable. "

According to the expert, in men, the degree of enthusiasm for work is higher than in women who still find the opportunity to study the sites of real estate agencies and call realtors.

Among other things, a woman is more responsible by nature, experts assure.

They recall that in Russia housing is extremely rare (in most families - once in their life), but even in this case, women, being burdened with family, work, leaving themselves, have this responsibility for themselves. Recently, women have been working more, therefore, they earn a lot and make more purchases - real estate in particular. Realtors even distinguish a separate category of buyers of real estate - businesswoman.