UEFA is offering special services for VIP fans of Euro 2012. The union says that it will help business partners establish business relationships right at the match. Read more about this from Kommersant FM correspondent Daria Polygaeva.

The UEFA project makes it possible to watch the game from the best seats, provides access to the stadium more than two hours before the game, with access to special areas with a wide selection of food and drinks, including elite wines, and also provides an entertainment program before and after the match. Thibault Podevin, commercial manager of UEFA in the CIS countries, spoke about this today in Moscow. According to him, these conditions are suitable for establishing business contacts right during the championship.

“If we are talking about representatives of companies, corporations who are entering into an important deal, and at the same time they need to have lunch somewhere and discuss the terms of the agreement, you will not treat them in a restaurant with just a glass of beer and a sausage. But the most important thing, perhaps, is even not this, but the spirit of the game and the emotions that you can experience together with your business partners, with your clients, this is the most important part of our offer,” Podevin said.

UEFA offers corporate hospitality packages to its clients, which include all the services mentioned. The package costs about two thousand euros per person - the amount varies depending on the match. There are also corporate offers: for 12 people, watching five matches in a VIP environment will cost almost €155 thousand. Programs can be booked with UEFA officials in Moscow.

UEFA promises to provide new clients with a special flight to the championship final: a ticket from Moscow to Kyiv and back for one euro.

"The main thing is the spirit of the game and the emotions that can be experienced together with business partners"