
The Conference for Marketologists of the Finplace financial sphere is supported by the Association of Russian Banks, the All -Russian Union of Insurers, Interfax, Finams and many other representatives of the financial sector. The conference will take place in the Congress Center of CMT. Among the speakers are representatives of the largest financial organizations, communication and digital agencies: TNS Russia, Uralsib, Alfa-Bank, Renaissance Credit, Salesleads.ru, Citiads Media , etc. The industry players will share successful cases of Internet sales of financial products on such topics as the development of the online lending market in Russia, ledogeneship in the financial sector, teaching customers' behavior in scoring models, efficient use of RTB technologies and other digital-instruments, corporate reputation management, and the rules for the success of online press services.
A detailed conference program can be found here . The participation of representatives of banks and insurance companies is free.