
One of McDonald's restaurants in Tokyo removed a sign that forbade homeless people to enter the institution, reports The Asahi Shimbun . McDonald's took such a step after accusations of discrimination.
The announcement was removed on October 27, but it sagged there for a whole year. The text said that the restaurant administration may refuse to maintain untidy and homeless people.
In Japanese, the word "homeless" can be considered an insult, so this announcement caused the discontent of some customers. Commenting on the situation after the scandal, the manager of the institution said that he looked at the word “homeless” in the ad and paid attention to him only when visitors indicated this.