"Zemfira is fucking there!"

The autograph session, dedicated to the release of the first vinyl plate of Zemfira “Live in your head”, was scheduled for November 29, the day before the concert in the Ice Palace, at seven in the evening. But a live queue in the Gallery shopping center near the Moscow Station began to line up in the early morning. By an hour x on the fourth floor of the Gallery there was a multi -meter tail starting from the escalator and ending at the entrance to the bookstore, opposite the food court. Hundreds of people gathered here without much hope of success. “We, rather, just want to talk with each other,” one of the young people, similar to a sales manager, reports, “I’m standing purely for the company.”

If you go around the Fudkort's tables and reach the cash desk of the cinema, then you see another picture-from the door of the store every three to five minutes the next owner of Vinil for two thousand rubles appears (or two, as well as discs, the DVD of the “last tale of Rita”, the poster) passes by the tiny police cordon and immediately begins to share the joy with friends and instigrate the prey. There is not a single person older than 30. Of course, the majority are girls. Some, most like typical fans of the zema-“girls-peaks” (ridiculously painted hair, backpack behind a stoop), barely restrained tears-there were no records. The first batch of vinyl at 200 pieces was instantly sold.

Perhaps now Zemfira is the only Russian artist whose relations with fans are more difficult to arrange than mutual adoration, and therefore are interesting for study. For example, if Konstantin Kinchev for a typical Alisoman is a father, comrade and brother, and for a fan of Spleet Alexander Vasiliev is a silent sage, then for the fans of the Zema she is the older sister of a cool manner, who are ready to strangle in the arms of excess feelings, but at the same time they are afraid. Zemfira can respond sharply, declare his fans to be reprimanded for importunity and for educational purposes to close the site.

"You do not think that this is youth, I myself already have children."

Recently, Zemfira, ending a big tour in support of the album “Live in your head”, regularly supplies the information farms. Not always unambiguous. In October, she played a concert in Rostov-on-Don, who almost abstracted due to the conflict with the organizers. The performance did not ask: the singer obscenely reacted to shouts from the hall and ended the song "Arvederechi", sparing "I will never return to Rostov." Then the artist apologized for the rudeness, but the ulcerative commentator of the CEETGIST Sergey Shnurov managed to compose a song in which he caught a public signal: “The evil singer Zemfira wishes good to us all” - the video has already collected half a million listening to YouTube . In November, a single of the anonymous group The Uchpochmak , where a voice, indistinguishable from Zemfirina, depressively sings "time to burn bridges." I just want to link this single into the same event chain, suggesting that the singer was tired of her brand and would like to change something. Its authorship in The Zemfira has not yet recognized Uchpochmak - however, fans have no doubt who belongs to these songs:

Her fans, of course, meet any criticism addressed to the singer, are found in hostility and unconditionally accept everything related to her name. “Yes, the single U Chpochmak is good, but do you really not like it? No, we do not have a vinyl player, so we will have to go to the cottage for him. Or home, to the hometown. We have known the songs for so long by heart ... Yes, from 10 in the morning to stand is, of course, hard, but the goal has been achieved. And you do not think that this is youth, I myself already have children ... ” - one of those who received an autograph - a girl of about 25, is surrounded by friends, dressed as office employees.

“If they want to say muck, they will definitely set up, and if you like it, they will say nothing ...”

A 20-year-old tall student named Mark goes into unexpectedly serious discussions about the scandal in Rostov-on-Don: they say, one person in the crowd can indeed ruin the entire concert-it all depends on the mood of the musician. “A few years ago there was a similar situation in St. Petersburg, when people in the hall shouted, but then Zemfira very adequately behaved. Calmly". He listens to her from the seventh grade - the comrades staged a performance in his native Belgorod, he was imbued with. Now he has a favorite album of Wendetta, and the most expensive friends are from network communities dedicated to Zemfira. “I believe that if an artist can share something secret, it is music. And to pay attention to criticism that she composes little or often changes arrangements is not her business at all. In addition, we usually have it like this: if they want to say muck, they will definitely set up, and if you like it, they will say nothing ... ”

Judging by the reviews of fans, Zemfira is in a good mood at the autograph session-he communicates with every fan, and she begins the conversation. “We talked about Louis Witton,” says an expensive dressed young lady, as if just emerging from a neighboring boutique. Is it really about the suitcase on Red Square? "Well, she just noticed my scarf and began a conversation." Other Zemfira reports that in a year he will go to speak in Georgia. Before the third, the concert in Ufa, the concert with Ufa, was supplied with DDT, they say, she did not incorrectly, but Shevchuk insisted so. And carefully withdrew to every marker "... from Zemfira." They are trying to transfer flowers through the police officers who follow the order - they refuse, motivating that there may be a bomb in the bouquets. Random onlooks are constantly interested in what kind of crowds, and the guard is habitually jokes: “They sell the seventh iPad !”

Another fan emerges from the store - he says that he has been here with the company from 10 in the morning. And someone, according to the stories, came already at seven. The legend wanders that some fool came from Vladivostok, bought a ticket for a concert in the ice palace, dropped it in the Neva and crammed after him from the promenade in the river. Nearby, the girl complains that she prepared a gift - oranges and lemon with a carved musical key on the peel, but Zemfira did not even open the box. The third proudly demonstrates the Belarusian passport with the singer’s autograph: “Is this invalid now? If anything, I have a second! ” “There are some kind of psycho,” the pair reacts by, having learned by what is the turn.

"We talked about Louis Witton."

A large hand's hand moves in eight - another contented vinyl owner appears from the bookstore. She reports that the singer wants to smoke that she was horrified to find out that this girl came for an autograph by three o’clock in the afternoon: “Zemfira is fascinating there!” And he does not suspect how many people are really behind the doors of the store. And there are at least 500 of them here. A woman in a fur coat tries to find out how to get into the store out of line - they say, two nephews are waiting at home, they really want an autograph: “They are 12 each. But they listen to Zemfira. " The police are discussing with a group of girls that the most desperate fans will do when they understand that they will not receive anything. "Still, the fourth floor ..."

At nine in the evening, the autograph session ends. The VKontakte community dedicated to Zemfira is packed with the same photo disk with a signature. Most fans remained unhappy with the fact that: a) the singer did not come out and did not warn that it would end soon; b) they stood, stood for five hours, 30 people remained, but they were not allowed; c) They did not allow them to transfer flowers and gifts to the singer. Kindergarten, and nothing more.

However, they remember the good. Here one girl asks a friend made by an autograph, which she spoke with the singer: “I told her that I had been waiting for this meeting since the 99th year. And she replied: “Yes, in the 99th this was not ...”. ” For 14 years, the cult of Zemfira has grown extremely. At the very beginning of her career, the singer gave a very frank interview and easily made contact with reporters. Now it has turned into a star, which the problems associated with its own popularity are most oppressed. Because of this, Zemfira is silent in front of the press and prefers to communicate with the fans alone-it seems that she lost control of the crowd of her fans and does not understand how to regain management.

“Time to look for an answer and change the burned bulbs” - as the anonymous group of The sings U chpochmak .

On December 13 and 14, Zemfira performs at the GCZ "Russia".