Microsoft offered Windows XP users an opportunity to upgrade to a more modern operating system by purchasing a new computer and receiving a $50 gift certificate. This was reported by Digital Trends .
Microsoft has launched a promotional campaign to encourage the transition from Windows XP to the new Windows 8 operating system. On the Microsoft Store online store website, Windows XP users were reminded of the impending end of system support and offered to buy a new computer at a discount.
Microsoft offers several types of laptops, tablets and all-in-one PCs to choose from, ranging from $279 to $1,199. All devices run Windows 8 with a tiled interface optimized for touch screens.
In addition to the computer discount, Microsoft will give you 90 days of free customer support to help you get help with your new computer. In addition, in collaboration with Laplink, free transfer of photos, videos, user profiles and other content is organized using a cloud service.
The most coveted part of the offer is the $50 gift certificate, but it will only be valid for future purchases at the US Microsoft Store. With it, you can buy both software like Office and devices like Windows Phone and Xbox.
Official support for Windows XP ends on April 8, 2014: after this date, Microsoft will no longer release any updates. According to the StatCounter service , Windows XP's share of desktop operating systems is still 18.3% - more than Windows 8 and Windows 8.1 combined. Windows 7 is installed on 55% of all users.
This is not the first time that Microsoft has resorted to marketing ploys to promote migration to new versions of Windows. In February, it became known about the development of a special free version of Windows 8.1 , and in January the company began testing an update in which the “tiled” interface was disabled by default .
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