Liberal Gothic

There are only fascists everywhere: an educational project about the 90s was criticized for design

White Gothic letters on a black background, a stylized graphic portrait - this is how the main page of the recently opened Gaidar website ( http://gaidar.center/ ), the “educational project about the market economy, democracy and reforms of the 90s”, as the creators are formulated on their VKontakte page . But the liberal public, as it turned out, is associated with anything except democracy and a market economy. Active discussion unfolded after Sergey Parkhomenko wrote on Facebook:

Serguei Parkhomenko
Peter Gaidar, Maria Gaidar, have you seen this? And how do you?
http://gaidar.center/
This is not a fake, invented by some bones of Rykov or paid from the Marinayudenic budgets, but fresh political work Vladimir Milov, Kirill Shulik and others ... EEE ... high-regulatory enthusiasts from their own company.
Cyril Shulik writes - "This is our youth."
Milov was recently upset that "when the link is translated from the tweeter, he does not get out of any beautiful picture with Gaidar." In content, he has, as I understand it, there are no comments.
Youth ... yes.
So, you really gave permission to use the name and image of your father in this way?

Kirill Shulik, deputy chairman of the Democratic Choice ROO, specifies in the comments that the project is not him, and asks what, in fact, the problem is. He is answered by the observer of "Echo of Moscow" Ksenia Larina :

Cyril, this is absolutely fascist stylistics, don't you see? Font. Image. Chevrons. Brrito -headed youths in black T -shirts. This is similar to a special operation to discredit Yegor Gaidar and liberals.

Larina is not alone in her opinion:

@mariagaidar http://t.co/llbb5dcjnh Site design simply screams about the desire of its creators with associate your father’s name with Nazism ..

- Pavel Sokolov (@pavel_sokolov) August 23, 2015

In the comments to the above post, the version is expressed that the site is an obvious anonymous provocation. In fact, you can find out about who and why created this project from Shuliki:

Kirill Shulik
I will answer the saying to everyone:
1. I do not engage in this project, the "demo" is also not engaged in in any way. This is an independent media project of a number of members of the "demo", which is non -party. Dmitry Kirillov editor -in -chief, design Matvey Ivanov, Sergey Morsakov concept. Therefore, if questions arise, say, the media, it is better for them.
<...>
3. Critics of a project from a liberal camp, this is what I want to say. You have media resources. Good, bad, large, small, but there is! However, I have not seen for all my 35 years not a single liberal resource for people from 18 to 30 years old. Not a single one. There are either educational projects, which is very important, or for the defenders of the White House. Yesterday was the day of the flag. See how many people gathered. Those who are engaged in the site were. You call them more often by the Nazis, then in five years on August 22, even Facebook will not notice. By the way, you can offer another project at least with a rainbow avatar, for the sake of God, let them write and read. Now, I repeat, there is nothing.
<...>
Z.Y. Informationally, I support all projects with a positive interpretation of the 90s. They are all very important, even the smallest, because this is the only way to resist official propaganda.

You can’t argue with the last thesis. The demonization of the 90s and directly Yegor Gaidar is in full swing, and using the same Gothic font:

The site "Gaidar Center" threatens the Russian Federation with the collapse of the state if it does not return to the course of E. Gaidar http://t.co/0oxiu9rptk pic.twitter.com/ekpjpxps03

- GLAVPLAKAT (@glavplakat) August 3, 2015

People involved in the creation of the Gaidar.Center website believe that the appeal to fascism among critics is nothing more than a rhetorical technique:

IVAN Kirillov
If you don't like someone, just call him a fascist. Verified method

At the same time, they themselves use no less popular rhetorical techniques “You just envy us” and “If you are so enraged, apparently, we do everything right”:

Yaroslav Kolobkov
Hmm, see how people begin to resent if they don't like something. Or just from envy or from powerlessness.

Yaroslav Kolobkov
In general, I don’t know how you, but I have succeeded in success and develop the Gaidar project, has doubled and the motivation has doubled, after such statements that Parkhomenko made. If they begin to react like that, some people who do not understand the essence - then we do everything right!

The dispute would be incomplete without an argument, "Fascists just everywhere are everywhere":

​
Another classic version of the response to any claims - "you will not please you":

Wladimir Gorban
If the Gaidar project had bright colors and a regular poster font in design, we would be accused of supporting sexuals, if strict Khaki and stencil colors, then in militarism. If in the colors of the Russian flag, then in plagiarism, etc. You can’t come up with a design that everyone will like, but I personally like the strict design of the Gaidar. I personally like the black color, but not just the Naziks!

Black color and Gothic font we really have already seen:

But here, of course, not only the color of the background is important, but also the color of the heading, as well as other little things that create a common mood. Kirill Shulik writes that the design seemed to him more likely “Oldov” - perhaps he has in mind about this style:

Ultimately, the dispute reduced to finding out who in the liberal camp is more important:

Maria Gaidar and representatives of the Yegor Gaidar Foundation have not yet taken part in the polemic, but judging by the February post of Mary on Facebook, the stylistic of the site is unlikely to seem to her fascist:

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  Alya Ponomareva

  Social Networks Editor Radio Liberty