VKontakte thought about creating her own video content

The social network "VKontakte" is negotiating with producers and television companies on the creation of exclusive content. This was reported by Vedomosti with reference to the top managers of the company.

According to the interlocutors of the publication, at the initial stage, the social network is ready to invest tens of millions of rubles in the content of content. We are talking about creating mini-series, short shows, sketches.

The top manager of VKontakte notes that it is unprofitable to shoot expensive series for showing on the Internet. The costs of one series can reach $ 100-150 thousand.

The company is negotiating with the STS Media, Yutv, TNT, Baseli and others. The social network also discusses the initiative with the administrators of popular publics.

Vedomosti notes that in Russia Internet companies are rarely engaged in their own content. The online cinema IVI.ru is participated in the financing of the film, “Odnoklassniki” make the weekly show “OK in touch!”. Yandex received proposals for producing films and series, but refused them.