Twitter can start a service with a paid subscription

The Twitter microblog service is considering the possibility of launching paid subscriptions for individual professional users, including journalists and marketers, writes The Verge with reference to a survey that is widespread among some Twitter users with a description of the capabilities of a paid service.

According to the description, the paid service will not be implemented in the main Twitter application, which will remain free, but in the TweetDeck program intended for professionals. The use of subscription will give access to new analytics tools, and will also allow you to receive notifications about urgent news. The cost of subscription can be $ 19.99 per month.

“We conduct this survey to evaluate the interest in a new, more advanced version of TweetDeck. We regularly conduct such studies to get reviews about user work experience and convey our decisions on the development of products. We are studying several opportunities to make TWEETDECK even more useful for professionals,” said Twitter representative.

SCOOP: Twitter IS Developing An 'Advanced Tweetdeck' That Would BE Avalable for Monthly Subscription Feature a Range of New Features: pic.twitter.com/mlkw8xzlvs

- Andrew Tavani (@andrewtavani)March 23, 2017

According to an informed source, the company has not yet begun to create a service, and a user survey is designed to help developers determine priorities and prepare a work plan.

The Verge notes that the subscription service can become a completely new source of revenue for the company whose advertising income is reduced. In addition, Twitter needs to give your key users the grounds not to leave the service.