IWA pop group released a clip about beauty without borders. People of different ages, gender and appearance starred in it

The Belarusian-Russian pop group Iowa released a clip for the new song “Beauty”-in fact, about the variety of beauty. 50 people starred in the video, most of whom are not professional models or actors, but ordinary people.

Iowa is one of the most popular Russian pop groups (in fact Belarusian-Russian). “Minibus”, “Smile”, “My poems, your guitar”-you probably heard something of this: not in your own headphones, so in the transition or in the store.

The new Iowa song is unlikely to become the same hit as the “minibus”, but it will be remembered by another: in the video, the group decided to show a variety of beauty and support the ideas of body positive and inclusiveness. In the video, which is called - “Beauty”, people with disabilities, a model of mature age, completely different appearance and origin, starred. “We shot a clip about fifty people, knowing that there are millions of such people,” say the authors of the video.

See:

Yes, Christina Aguilera shot about this clip 15 years ago, but now these ideas seem to become popular in Russia.