
From October 2, at the first stage of cooperation, Megaphone will offer its clients 9 Blizzard products at once, which can be purchased on the new Megaphone Portal: cards of different denominations for replenishing Battle.net and Games, including Diablo, Overwatch and World of Warcraft.
All purchases users “Megafon of the game” will be able to pay from the account of their mobile phone, and for digital copies of the popular games World of Warcraft: Battle For Azeroth and Overwatch® Legendary Edition will be provided with special discounts.
As part of the strategic cooperation, Megafon will provide its customers with free traffic for Blizzard games and services available on mobile platforms, including one of the most popular collection card games on mobile platforms - Hearthsthstone®.
“Blizzard, a manufacturer of the most famous and popular games in the world, chose a partner precisely Megafon. There were no such stories on the Russian telecom market. We are pleased to offer our customers access to high -quality game content, as well as a modern and convenient way to pay from the account of our phone. I am sure that the service will be useful and in demand in our country, ”said Vlad Wolfson, commercial director Megafon.
“Megaphone and Blizzard in Russia, audience may not intersect. But by releasing the “megaphone of the game” with access and discounts on the most popular games in the world: Diablo, Overwatch and World of Warcraft - Megaphone will attract a large number of youth audience and older people who are loyal to other communication operators, ”the market experts say.
Megaphone continues to develop an ecosystem that is based on a mobile network, but goes beyond the limits of classical mobile services, TMT Consulting CEO Konstantin Ankilov states. “Blizzard products have a millionth audience, and a third of the country's population in the MegaFon network, it is clear that companies have mutual interest. For Megafon, this is also an additional source of income due to mobile payments for games, but in Russia it is still a small market. ”