Sheregesh launched a new season

Sheregesh-Sheregesh-first opened his anniversary 25th season at the federal level. The start of the season on November 16 was the beginning of the All-Russian ski season of 2019-2020.

On a large -scale “Sheregeshfest” holiday on Mount Zelenaya, the provider of which was the Kuzbass media group, leading experts of tourism business and hospitality experts arrived. At the same time, a gastropesty was held here as part of the federal project “Gastronomic map of Russia”. Mass descents of skiers, snowboarders, bloggers, the Tsar of the Mountain, numerous draws from the Kuzbass300 project (multi -format project for the anniversary of Kuzbass, which will be celebrated in 2021), a large concert whose headliner was the Grass group. All this attracted several thousand people who, despite the 25-degree frost, came to the opening of the season.

The business program “Sheregeshfesta” first gathered representatives of the Federal Agency for Tourism, the Non -Profit Organization “National Agency for the Development of Qualifications”, the Council for Professional qualifications in the field of hospitality, representatives of travel companies, small and medium -sized businesses, developing domestic tourism and hotel chains throughout Russia.

“Sheregesh today is one of the main points of attraction in Kuzbass. It occupies a leading position in the most prestigious tourist ratings. The flow of tourists of the Sheregesh Group of Companies is growing every year. Now we accept more than 1.3 million tourists a year. But we set ourselves a more ambitious task - to turn it into a year -round resort of an international level and accept up to 2 million tourists annually, ”said Kuzbass Governor Sergei Tsivilev.

Advisor to the head of the Federal Agency for Tourism Natalya Osipova highly appreciated the prospects of Sheregesh and stated that the agency plans to organize an information tour for federal travel agencies in April: “We will bring here the federal tour operators“ Anx Tour ”,“ Rose of the Wind ”,“ TUI ”and others. This is necessary so that the Sheregesh’s tourist product is formed and that it is represented at all venues of the Russian Federation. ”It also promises that the Federal Tourism Agency will bring representatives of foreign and Russian press here.

Natalya Osipova suggested that Governor Sergei Tsivilev support the idea and hold an event event in Shereges when co-financing the Federal Agency-the Sheregesh-Design festival. There is a desire to bring here young creative architects and artists who will create small architectural forms here. This idea was supported.

The development of Sheregesh and, in general, the Kuzbass hospitality industry will contribute to the agreements that Sergei Tsivilev signed in Sheregesh. The agreement between the Kuzbass government and the national qualifications development agency is aimed at the implementation of a pilot project for Russia - the creation of a competency and qualifications for training for ski tourism in the Kuzbass. The agreement between the Kuzbass government and the Council for Professional qualifications in the field of hospitality involves the creation of the examination site of the Center for competence and qualifications in the territory of Kuzbass as a pilot project. The signing of the agreement will laid down the formation of the regional infrastructure of the national qualifications in the region and will help improve the investment and business climate of Kuzbass.

And the agreement between the Kuzbass government and an anchor investor on Mount Green Igor Prokudin involves investing at least 2.5 billion rubles in the development of infrastructure until 2025. In general, the volume of investments in the development of the resort in the coming years, Sergei Tsivilev estimated 7.5 billion rubles.

The real highlight of Sheregeshfest was the gastronomic festival of the federal project of Rosturism “Gastronomic map of Russia”. The team of chefs of Kuzbass restaurants-“Yurt”, “Wave”, “Three Owls” and others-introduced dishes of regional cuisine. Everyone could try these dishes. The restaurants participating in the project are awarded with the “gastronomic map of Russia” on Google cards.

“Each appearance of the teams of the“ gastronomic map of Russia ”in the public space is testing of authentic cuisine dishes in modern performance, as well as acquaintance of a wide audience with the ethnocultural and gastronomic diversity of our country. We continue to respond to the current request on the network “Where and what to try in the regions of Russia”. This is not a tour of the capital's chefs to show yourself and your audience in the regions. As part of our project, the Russian chefs from Moscow and St. Petersburg take part in expeditions and laboratories of Gastropartes by regions in order to immerse themselves in local culture, study the geography of the regional product, visit production, get acquainted with the techniques of preparing the kitchen of the peoples of Russia and cooperate and unite with regional chefs of chefs. And one of the key goals of these integrations is the appearance of regional kitchen dishes and more dishes prepared on the basis of Russian local products on metropolitan venues. We use all available channels of informing and enlightenment of the widest audience about the potential of the regions. We continue to answer the question of where and what to try traveling through the regions, ”said Ekaterina Shapovalova, coordinator of the federal project“ Gastronomic Card of Russia ”.

Sheregesh’s guests could try the ear of the Harius, Urge from the smockey lamb and pearl barley, beer soup with smoked briskets, Yushka from Muksun, pure from Nelma and Muksun, black and green dumplings, Shor pelbenes and other numerous dishes that will remain in the restaurant menu for the entire ski season.

Ekaterina Ivanova