The electronic media of the Rambler holding will receive state subsidies this year, writes RBC. These resources are not on the approved list .
According to the resource, Lenta.Ru LLC will receive 40.8 million rubles, Gazeta.Ru JSC - 31.2 million rubles, Rambler Group LLC - 7.5 million rubles (Sekret Firmy website). Subsidies to Gazeta and Lente.ru will be almost the same: 10 million rubles from Lenta's funds will go to the popular science portal Indicator.ru.
These funds can only be spent on the wage fund. “Salaries in the group of companies are paid in full and without delay due to the operating activities of the company,” a Rambler representative told RBC. According to him, this is funding for specific projects. Which ones, he did not specify.
In July, Sberbank became the main owner of the Rambler group (55%), Alexander Mamut retained 45%.
Ownership of the group's media assets is structured differently due to a law limiting the share of foreign media ownership to 20% (the share of non-residents in Sberbank is 45%). They are issued to OOO Rambler & Co. Media, in which the parent company Rambler has 20%, and Mamut has 80%. Thus, the indirect share of Sberbank in the media is now 11%.
President of the State Bank German Gref last year promised to "make candy" from the sites lenta.ru and gazeta.ru, developing them as a news resource in the interests of clients. With the acquisition of control in Rambler, Sberbank promised to invest about 2 billion rubles in it, including "strengthening the group's leadership in the field of online media."
Lenta.ru and gazeta.ru are among the largest general news sites. According to Mediascope for April, their daily Russian audience is 1.07 million and 636 thousand, respectively. For comparison: the audience of Ria.ru is 1.56 million people, RBC is 1.06 million people, Kommersant is 460 thousand people, Vedomosti is 210 thousand.
At the end of July, it became known that a subsidy from the state (27 million rubles) was received by the network of city portals Hearst Shkulev Media. The co-owner of the project, Viktor Shkulev, had previously said that subsidies “turn on the propaganda toggle switch”, and “free money from the budget” breaks the market economy. subsidies . received An unlisted publication, Life, also