“Memic” cryptocurrencies allow you to earn in literally a couple of clicks. True, losing money is even easier

We tell you why the memcoirs have become so popular and where is “financial nihilism”

In January, on the eve of the inauguration, the elected US President Donald Trump, and then his wife Melania launched his own memcoirs . This is the name of digital assets, which were originally created in a joke, but soon they were so fascinated by investors that interest in cryptocurrency reached a maximum over the past three years. Medusa is versed in how comic coins have become the fastest growing segment of investment markets and what is “financial nihilism” to do with it.

Where did the memecoirs come from? And why have you become so popular?

“The official meme of Melania is already on sale! You can buy $ melania right now, ” wrote Melania Trump on social networks X on January 19. The day before, her husband, the elected US President Donald Trump,released his Memcoin $ Trump.

In just two days, $ Trump has become a fast -growing asset. And this is despite the fact that, unlike the serious cryptocurrencies of assets like Bitcoin or Ethereum, the memicin does not have fundamental value - it is created for the sake of a joke and allows its creators to earn money on the growth of their course. Memecoirs are often tied to popular memes and Internet events, and their growth directly depends on the popularity of these memes.

The first official memcoid is considered to be Dogecoin, depicting the “meme” of Shiba-in. At the end of 2013, this coin was jokingly created by two programmers Billy Marcus and Jackson Palmer. They believed that cryptocurrency was too seriously and the concept is not enough fun.

Along with Dogecoin, other memcoirs were created dedicated to celebrities or subcultures, such as Coinye (in honor of Kanye West) and Pandacoin (Asian version of Dogecoin). However, none of them reached a noticeable popularity.

The first peak of the popularity of memcoirs came in 2021. For example, Dogecoin then reached its historical maximum with a market capitalization of $ 97 billion, which is approximately comparable to market capitalization, for example, Nike or PayPal - real businesses with real products.

Against the backdrop of the growing popularity of Dogecoin, other memcoirs with dogs began to appear massively. Many of them showed an impressive growth of thousands of percent and in a matter of days on capitalization they overtook businesses who built for years.

However, the fall of the cryptocurrency market in 2022 hit many of the memcoirs. Only the most popular coins with a strong community survived, but even such a giant as Dogecoin, lost 94% of its value over the year.

Why is the memcoirs again in the trend?

At the end of 2024, the Oxford dictionary declared the word Brain Rot in the word of the year - in the literal translation “Rowing of the brain”. This concept is used to describe the state of the mind or psyche of a person who consumes too much entertaining content on the network - for example, meaningless memes. It was in 2024 that the memcoirs survived a new wave of interest.

The capitalization of the entire cryptocurrency market over the year increased from 1.65 to 3.7 trillion dollars. In turn, the memecoirs succeeded even more: their capitalization over the same period increased from 22 to 127 billion dollars - more than 5.7 times.

A large role in the revitalization of memecoons probably played PUmp.Fun - a service that allows anyone to launch their own memecoirs without the need to understand the code. He became the fastest growing crypto service in history, having managed to reach $ 100 million in only 217 days.

Every day in the world, more than 60 thousand memecoons are launched in the world, more than 80% of which are created precisely on PUMP.FUN.

The vast majority of memcoids launched through PUMP.Fun die - only about 1.5% of tokens pass the “release” process, that is, they reach a capitalization of 100 thousand dollars and switch to larger decentralized exchanges. At the same time, the ability to make a huge profit seems too tempting for young investors, and the daily bidding still reaches several hundred million dollars.

In addition to ease of use of PUMP.Fun, other factors helped revive memcoirs. For example, the development of artificial intelligence (the idea of ​​the fartcoin token AI came up with himself with himself) and the US presidential election. At this time, memcoirs began to appear massively in honor of the candidates: Kamaly Harris , Donald Trump (then unofficially) and Joe Biden . Political memcoirs even surpassed the growth rate of the rest of the crypto at the end of May.

The surge of interest in memorials was influenced by macroeconomic factors. The inflation rate in different countries becomes higher, production slows down , prices are rising . This leads to the development of "financial nihilism." This way of thinking suggests that traditional financial institutions have exhausted themselves, and therefore there is no trust in them. Cryptocurrency in this sense is perceived as something more promising.

For a “financial nihilist”, put $ 100 for the victory of his favorite team or invest in cryptocurrency with a “meme” frog, which he heard about in post X, as a rational way to use money as any other. Moreover, in the media, stories about the incredible state , knocked out on memes, regularly appear. For example, Decrypt's publication spoke about an anonymous cryptotraider, who earned more than $ 100 million on Donald and Melania Memcoirs in three days.

What is the popularity of memcoirs dangerous?

Memecoirs attract investors with the possibility of easy earnings - and at the same time suggest high risks. So, 97% of memcoids created in 2024 have already “died” . And in general, the average life expectancy of Memcoin is only one year - this is only a third of the average life expectancy of a crypto project.

There are many cases of fraud with memecoirs. The most popular scheme with memcoirs is called PUMP and DUMP. The bottom line is that scammers create their cryptocurrency or in large volume buy existing, but cheap and little -known. So around the asset, artificial excitement is created. A large influx of investment in an asset with small capitalization quickly inflates its value to unreasonably high values. At this moment, the organizers of the scheme begin to sell their reserves and this sharply drop the price back. As a result, they remain with profit, and the rest of the investors - with nothing tokens. This happened , for example, with Barron Memcorana, which scammers were given out of Barron Trump, the son of the president and the first Lady of the United States as a coin.

Due to insufficient regulation, such schemes in the cryptocurrency market are not considered illegal in most countries of the world (including Russia and the USA), so their organizers are not always punished. In addition, they are so simple in implementation that even Trump's memicin resembles them - 80% of the total proposal of token are located at the companies controlled by the president.

The popularity of memcoirs is also fraught with the fact that it can reduce the overall motivation for qualified developers to join industry, create new products and develop innovative methods of using blockchain technologies.

In addition, memcoids often cost more than corporations, but at the same time they do not create products and do not provide services - this can negatively affect market structures. Instead of financing startups, research and development in industries such as pure energy, biotechnology or artificial intelligence, capital goes into assets with zero value. This undermines an entrepreneurial ecosystem that drives real economic growth.

However, there is a chance that sooner or later the bubble will still burst. Even the US Trump President’s memcoid, three weeks after launch, lost more than 80% of the cost. Investors lost hundreds of millions of dollars.

Mark Eleesar