The kinouzik "Emilia Perez" is the main favorite of Oscars. But a month before the ceremony, the picture began monstrous problems with PR

The film is criticized for the appropriation of Mexican culture, and the transgender actress Karl Sofia Gascon for old tweets

More recently, Emilia Peres was considered an unconditional favorite of the Oscar race. The picture has three awards of the Cannes festival, four Golden Globes and 13 Oscar nominations, and the leading actor of Karl Sofia Gascon became the first transgender actress nominated for the Academy Award. But in recent weeks, the film began serious problems with PR, which may affect its Oscar results: at first it was criticized in Mexico, where the Internet users found dubious old Gascon posts. We tell you what is happening around the picture.

“Emilia Perez”-Kinouzikl Jacques Odiara, 72-year-old French director, who in 2009 received the Grand Prix of the Cannes Festival for the picture “Prophet”, and in 2015-“Golden Palm Branch” for the drama “Dipan”. The new film by Odiara, based on his own scenario, tells about the Mexican named Emilia Peres, who was known as drug Board Juan del Monte before the transgender transition. Lawyer Rita helps Emilia to start a new life. The main characters are played by Karl Sofia Gascon and Avatar star Zoe Saldan. Gascon, like her character, is a transgender woman.

In Cannes, the picture received a Grand Prix and a prize for the best soundtrack; The festival award for the best female role was awarded to four actresses participating in the film - Charles Sofia Gascon, Zoe Saldan, Selena Gomez and Adriana Pas (Gomez and Pas played the ex -wife of Emilia and her new girlfriend, respectively). Success on Golden Globes was no less impressive: Emilia Peres won four figurines - more than any other film in 2025. They went to her in the nominations “Best Comedy or Musical”, “Best Film in a Foreign Language”, “Best Song” and “The Best Women's Role” (the last prize went to the Saldan).

This automatically made Emilia Perez the favorite of Oscar: forecasts regarding the awards of the American movie academy are often built on the results of the Golden Globe. Kinouzikl actually became the main contender for Oscar, collecting 13 nominations - more than any other film this year. Karl Sofia Gascon became the first open transgender actress, nominated for the prize in the “Best Women's Role” nomination. And then the Emilia Peresa began troubles.

The film was criticized in Mexico, where the action takes place. Even before the local premiere of some residents of the country , the excerpt, where Selena Gomez speaks in the Mexican Spanish - her pronunciation seemed unconvincing to the bearers. “Selena there are no excuses,” said the Mexican actor Euchenio Derbes in the podcast “Hablando de Cine”. The presenter of the podcast Gabi Mesa agreed with the guest: "I have a feeling that she does not understand what she was saying." The actress herself, answering criticism, remarked : “Given how much time I had [to prepare for the role], I did everything possible.”

Another claim of the Mexicans to Emilia Peres is the appropriation of their culture. The fact is that in this picture about Mexico there are few Mexican actually: the shooting took place in France, the only Mexican in the team was actress Adrian Dog, and the director and author of the script Jacques Odir does not even speak Spanish. As a result, as some Mexicans believe, the plot is full of stereotypes, and the dialogs sound unnatural. “Emilia Perez will go down in history as the first picture that won [on the Golden Globe] in the nomination“ Best Foreign Language Film ”and written using Google Translate,” one of the users of the social network X.

The Mexicans are especially hurt by the frivolous approach to the painful theme of the narcova. So, after the results of the Golden Globe, the Mexican screenwriter Ector Guilien published in the X picture, stylized as a movie post with enthusiastic quotes of the press: “This is a message for the academy. Mexico hates Emilia Perez. Racist Eurocentric mockery. Almost 500 thousand dead, and France decides to make a musical. Not a single Mexican in the film crew. " And the Mexican Transgender director Kamil Aurora released on Utube a 30-minute parody film “Johann Sacrebla” , which Odiara called “Ommazh”: the characters in it wear vests and croissants, in a word, beat all the clinic about France.

The image of the main character also raises questions. For example, the Mexican transgender activist Natalia Lane wrote on the social network X that Emilia Peres does not reflect the seriousness of the situation with transzhen region in Mexico. “This is not visibility,” she is convinced.

On the eve of the premiere of the film in Mexico, Jacques Odiar apologized to everyone whom Kinuzikl could hurt. This is the “opera,” the director said, she does not claim realism. “But if there is something in the picture that seems to be shocking to you, I am sorry. Cinema does not give answers, it only asks questions. However, perhaps the very posing of the questions in Emilia Perez is infidel. "

The team did not end there the problems of this. At the end of January, users of social networks found the old tweet of Karl Sofia Gascon, who played the main role: the actress dismissively spoke about Islam and George Floyd - African American, killed by the police in 2020 (the Black Lives Matter movement began with the death of Floyd).

In May 2020, Gascon wrote: “I really think that George Floyd, a drug addict and a fraudster, were careful for few, but his death once again showed that there are people, still confident, as if dark-skinned are disenfranchised monkeys, and police officers “The killers.”

Six months later, in November, the Spanish actress complained that in her country there were more Muslims. “When I go to pick up my daughter from school, there are more and more women with her head covered and in skirts to the heels,” she was indignant. “Next year we will have to teach Arabic instead of English.” About the Oscar ceremony of 2021, Gascon also spoke disapprovingly: “I’m not sure that I am watching-the Afro-Korean festival, demonstration of Black Lives Matter or a rally on May 8.”

Gascon apologized for her old posts. “As a person from a marginalized community, I know this pain too well,” the actress said Variety. - I apologize to those to whom I caused suffering. All my life I fought for the best world. I believe that light always defeats darkness. ”

An apology has not yet helped the actress. Netflix excluded Gascon from the promotional campaign of the film preceding the Oscar ceremony; If the actress decides to come to the award, she will have to pay for the flight and accommodation. Gascon’s statements were also condemned in her homeland, in Spain. So, the Minister of Culture of Spain Ernest Urtasun said: “I am sorry about the tweets that we saw, they do not reflect the Spanish society. It hurts me to say this, because it was a nomination for the whole country. ”

Colleagues in the film are also distant from the actress. "I'm upset. And I'm disappointed. I do not answer for the actions of other people, ” said Zoe Saldan, who, like Gascon, received a nomination for an Oscar for her role in Emilia Peresa, in an interview with Variety. Director Jacques Odiar in an interview with Deadline called the actress’s tweet “complete hatred” and “unforgivable”. Odiar admitted: while all the time, while the stars of his film are discussing on the network, he had never talked to her.

The text is based on publication in the telegram channel "The raft" . This is a channel where they talk about culture in the era of bad news. Every day, the editors of Medusa Sofya Vorobyova and Anton Khitrov talk about cinema, series, music, literature and contemporary art. Subscribe: we will be saved together in a storm.

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