Translated material
An additional weekend in May increased the demand for tourism among Russians
Russians are actively booking tours for the coming weekend in May, the duration of which increased due to the transfer of some holiday dates. The volume of rounds of tours has already increased by 68% compared to 2024. This was reported in the Russian Union of the Turin industry (RST) with reference to the data of the online store of tours Travelata.ru.
“The demand is noticeably affected by the fact that the weekend was successfully distributed in early May, this allows tourists to go on a good rest and not spend a lot of vacation days. In addition, for more than a year we have been seeing the tendency of active early reservation. Tourists buy hotels as soon as possible, which they like, and do not wait for burning offers or discounts, ”said Oleg Kozyrev, marketing director of the Tura online store.
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According to Travelata.ru, most of the Russian tourists are going to relax on the May holidays abroad, despite the fact that the cost of the tour in some areas has grown noticeably. The most popular area of organized tourism was Türkiye - 57% of Russians were booked there. It is reported that the average cost of the touristPat increased from 194 thousand rubles to 237 thousand rubles.
The second popular direction among Russians was Egypt. The average price of Tourputhevka in this country increased from 204 thousand rubles to 283 thousand rubles over the year. In third place - the United Arab Emirates, where the average cost of the tour increased from 242 thousand rubles to 262 thousand rubles.
Analysts calculated that only 6% of Russians plan to relax in local resorts - this indicator is half as much as a year earlier. The average cost of vouchers in Russia also increased - from 76 thousand rubles to 82 thousand rubles, Travelata.ru reported.
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The city of Sochi was a popular direction in Russia among tourists. The share of Russians who want to relax there is stable and accounted for 20%, analysts said. In second place among tourist cities, the Kaliningrad region with a share of 16%. In the third and fourth places-Adler and St. Petersburg, where 13% of Russians gather. The five leaders in Moscow are closed, where 12% of the reservations of tours had to.
Earlier, Deputy Prime Minister Dmitry Chernyshenko said that in 2024 local and foreign tourists made a record number of trips in Russia in Russia. According to him, the total number of trips of foreigners and Russians in Russia was about 92 million.
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