Creative advertising Post -it
The adhesive leaves of Post -it, which appeared in 1980, became a revolutionary discovery for the world. Bright stickers, containing calls, requests, reminders of deadlines, recognition of love and other useful information, have become a symbol of an entire era. Chrysler President rejoiced as a child: on bright yellow stickers, you can now record the dates of meetings of the board of directors. The most famous “reminders” in the world are such a small thing, but so strong in emotional influence!