ARTISTS LOSE TO DESIGNERS
EYE SECTOR “Guys, if you want to be creative, don’t go into art, go into design and advertising,” said contemporary art theorist Oleg Aronson, giving a lecture to art students at the Institute of Contemporary Art (former... “Guys, if you want to be creative, don’t go into art, go into design and advertising,” said contemporary art theorist Oleg Aronson, giving a lecture to art students at the Institute of Contemporary Art (the former workshop of Ilya Kabakov).