The passers -by new Peterhof, looking, like most citizens, under their feet, recently began to see quotes from books on asphalt instead of cigarette butts and garbage. This cultural phenomenon is started, as its author says, "with timid hope to change, if not the world, then at least a separate city" Marina Ishina, or, as she calls herself, Mara-a young girl who once arrived in St. Petersburg to study at the department of the organ and harpsichord St.