The hotel offered a free night to popular Instagram users
For those who have more than 10 thousand followers on Instagram, Sydney's 1888 Hotel is giving a free night, writes Mashable . In addition to popular users, those whose number of subscribers is far from the established limit can also qualify for a free night: once a month, a friendly competition is held for guests who took a photo in a branded frame in the hotel lobby and posted it on Instagram with the hashtag #1888Hotel. For others, the cost of a room for a day starts from $140.