Perhaps the biggest Russian business event in the U.S. this year took place Friday when electric vehicle manufacturer Arrival got the go-ahead for a merger that will allow the company to list in New York with a valuation of $5.4 billion. That’s a lot for a company that — so far — is only producing prototypes and has just one major client. The Bell looked in detail at how a former deputy minister in the Russian government has taken an electromotive start-up into the big league of global business.

Who is behind it?
Denis Sverdlov gained fame as the head of Russian telecoms operator Yota. One of his innovations was a two-screen smartphone, which was presented to then-president Dmitry Medvedev as Russia’s answer to the iPhone in 2013. However, it never reached the production lines. By the time the prototype was unveiled, Sverdlov had already moved on. He was appointed deputy communications minister in 2012 and remained in post for just over a year before resigning — to be in line with new legislation preventing officials from owning foreign assets (Sverdlov owns property in France where his family lives).
After quitting the government, Sverdlov set-up the Kinetik venture fund in Luxembourg and Arrival became the first project in the fund’s portfolio. Since being established, Arrival has attracted hundreds of millions of dollars in investment: BlackRock investment fund stumped up $118 million last year, and a further $110 million has been put in by Asian auto manufacturers Hyundai and KIA.
What’s the catch?
Like everyone in the electric vehicle market, Arrival faces questions about whether it can scale up production and if it has overestimated demand. At present, there are more than 10 electric vehicle developers valued at over $1 billion — but, so far, not one has launched a fully-fledged sales program. This hasn’t stopped them announcing highly ambitious plans.
Experts told The Bell that there are several unanswered questions about Arrival: does the company have a unique technology that sets it apart from its rivals? Will these micro-factories deliver? Can a fledgling survive if a giant like Tesla muscles into the market?
Why the world should care
The electric vehicle market may well be overhyped, but ultimately it’s the future. Arrival’s U.S. listing means there’s now a Russian player joining the battle between big auto manufactures and start-ups.