Warner Music Group buys Emin Agalarov's music label

The global recording giant Warner Music Group announced the purchase of the Russian label Zhara Music of Emin Agalarov and Bakhtiyar Aliyev (famous under the pseudonym Bahh Tee), Forbes learned.

As a result of the transaction, Zhara Music will change its name to Atlantic Records Russia and become the Russian division of the American recording company Atlantic Records. That, in turn, is part of Warner Music.

Bakhtiyar Aliyev will become the general producer of Atlantic Records Russia. Emin Agalarov will focus on other business projects, but will remain an artist of Atlantic Records (under the pseudonym Emin).

• The Zhara Music label was founded in the summer of 2018. The company's catalog includes Morgenstern, HammAli&Navai, LSP and other popular artists in Russia. Under the new label Atlantic Records, the company plans to promote them in foreign markets, the newspaper writes.
• Warner Music Group is owned by Soviet-born billionaire Leonard Blavatnik. last year . The company had a hugely successful US IPO

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In an interview with The Bell, Emin Agalarov, who is a co-owner of the Crocus Group, said that as a singer he has from 50 to 80 performances a year in Russia, but also in Europe, Kazakhstan, Georgia, Azerbaijan and other countries. According to him, he invested "half a million dollars" in the Zhara Music label. You can read the full interview here .