Without thoughts. Hidden forces forcing us to buy. In his new book, the author of the bestseller “Selling invisible” Harry Bekvit Explores the question in what cases people buy goods, services, almost without hesitation. Sometimes artists, writers, manufacturers are surprised from how buyers make their choice and at the same time go against the laws of logic, choosing a product of worst quality.

Today, the theme of our conversation will be the service recently appeared on the open spaces of the service - Smileset . Among hundreds of sites that are born every day, it is very difficult to find something original. However, this service has become a happy exception to the rules. It is distinguished by the fact that with the help of new emoticons, you can draw original pictures and postcards on it.

The democratic brand H&M announced the next collaboration. The Swedish company will create a new joint collection, together with the French brand Maison Martin Margiela , which Martin Marshela himself has not been working on for three years. Women's and men's lines of clothing and accessories will appear in 230 H&M stores around the world on November 15, 2012. Recall that earlier H&M collaborated with Comme des Garcons, Marni, Lanvin, Viktor & Rolf and Versace.

Today we increasingly give preference to electronic books, we forget more and more about paper books and, as a result, we don’t even think about the art of printing, which, no less, is already 572 years old. Having accidentally come across a 2-minute video made specifically for the British Daily Telegraph, I saw how much work was put into something that ends its life as an object of dust concentration on our shelves.

Luxury, unpredictability, elegance and aristocracy - famous interior designers characterize the year of water dragon in such colors. When creating the image of the house, much attention is paid primarily to the functionality, luxury of materials and the saturation of the color palette. Plastic windows with decoration in the style of the room itself fit into the interior. Geometric ornaments Again, simple geometric silhouettes are in fashion.

Seth Godin claims that the end of the mass of mass (the basics of trade and the emergence of millionth states in the past decades) has come in the world.

Very soon the launch of the tea project “I ♥ Tea - I Love Tea” begins, within the framework of which videos will be produced on an ongoing basis, articles will be written, and there will also be an opportunity to order very high quality Celestial tea and related products at decent prices ! The project will launch on three Internet platforms during June, and one of the first ones will be in the VK group format.

Katya Sycheva and Vlad Roslyakova work on the young Russian brand of Sestra . Their first collection was released at the beginning of the year and was presented in the format of Lukbuk. In April, on the Volvo Fashion Week catwalk , the girls showed their second FW 2012 collection . LOOK at Me publishes a bow in which Vlada herself starred. Read also:

LOOK AT Me continues to overview the collections that will be worn on vacation in 2013 Cedric Charlier Watch the collection completely Celine Elizabeth and James Emilio Pucci Givenchy Jen Kao LELA Rose Nina Ricci Prabal Gurung Sonya Rykel Tibi Valentino Read also:

It's no secret that yoga in our country is gaining more and more popularity every year. This is evidenced by the appearance of new yoga studios (especially in Moscow and St. Petersburg), and an increasing number of fans of this practice. The popularity of this lesson has led to the fact that yoga can now be found in almost every schedule of fitness clubs.

In 2001, the world was represented by the art group Sullen Clothing, the company producing clothes and accessories. The famous tattoo artist Rain Smith gathered a team around the world, it included a tattoo master, graphics and artists. Having gathered a team from the right people, the California brand began to take the first steps, the artists were gathered at the headquarters, where the first T-shirts and accessories appeared.

Photography by Marjolein Audrey Banis Makeup by Anika Roelink Hair by Anika Roelink Styling by Jalal de Boer (jalalstyling.com) Modelling by Shanice Beerepoot (Ragazza Model Management) FashionByRussian by Olga Druzhinina www.fashionbyrussian.com Источник -papercutmag.com

Balade à Paris by Elie Saab Pre-Fall 2012 A short film for Elie Saab , which featured not only items from the pre-autumn collection, but also picturesque places in Paris. Burberry AW 2012 Video for the autumn-winter campaign of Burberry , the faces of which were actress Gabriella Wilde and musician Ru Paynes . Dazed & Confused June 2012 Alexandros Pissourios directed the video for the Butterfly shoot for Dazed & Confused magazine.

Dancing on the shore of the Atlantic Ocean, an ecothelial in the English suburbs and Dubstep in Amsterdam - among the best July travels A summer journey by the company, the evening life of your favorite musicians who can be listened to the open -air lawn, and the dancing in the crowd of thousands of people - Festivals of summer have long become the main script of Escape for the hot season and one of the most anticipated events of the year.

Ridley Scott did not calm down after the premiere of the film Prometheus , but announced the semi-final of Your Film Festival open. It is noteworthy that the festival jury also includes Michael Fassbender . The World Online Film Festival, which is hosted by YouTube, started in March of this year, and anyone could submit their film to the competition. Now 50 films selected from five continents will compete in the Your Film Festival online voting to reach the finals from June 12 to July 13.