Research indicates that the primary strategy of Russian propaganda is to normalise the war, embedding it into everyday life. Rather than presenting the war as an extraordinary event, it is woven into the narratives presented by state-sponsored media, catering to different audiences. Despite a steady decline in the amount of airtime dedicated to war on Russian television since the start of the full-scale invasion, military-themed stories persistently infiltrate unrelated news streams.

Even taking into account LNG, the share of Russian gas supplies in European consumption this year will be less than 15%, but this level of dependence poses a threat to Europe, warns the International Energy Agency. In the event of a colder winter, the cessation of remaining pipeline gas supplies and a reduction in LNG supplies will lead to storage levels reaching critical levels by the end of the heating season.

Europe has achieved a significant milestone by reducing its reliance on Russian gas to below 15% of its consumption this year, including the use of liquefied natural gas (LNG). However, the International Energy Agency has warned that the Kremlin still possesses the ability to use its remaining gas exports as a means of blackmail. Even with LNG imports factored in, Europe's level of dependency on Russian gas continues to pose a threat to its energy security.

Research shows that the main strategy of Russian propaganda is to normalize the war, to fit it into everyday life. The war is not presented as a holistic extraordinary event, but fits into a number of traditional pro-state media narratives intended for various audiences.