Entrepreneur Rustam Tariko decided to conquer the world this year: having consolidated 100% of the Polish company CEDC, he became the owner of a vodka manufacturer - the second largest in the world alcohol market. Photo: Vasily Shaposhnikov, Kommersant Text: Ksenia Shamakina The owner of the Russian Standard holding, Rustam Tariko, attempted to create an international vodka empire back in 2010.

Fyodor Bondarchuk learned to masterfully combine the roles of director, fundraiser and entrepreneur. Otherwise, large-scale films cannot be made in Russia. Previous photo Next photo 1 / 2 Photo: Kommersant / Konstantin Salomatin Photo: Kommersant / Konstantin Salomatin Text: Anastasia Yakoreva To make Fyodor Bondarchuk lose his temper, it is enough to point out the mistakes in the film "Stalingrad". “Why aren’t the windows in the house around which the battle is going on broken?!

2013 Contrary to all the promises and forecasts made in 2012, in the past year economic growth slowed down, mortgages became more expensive, and the amnesty for entrepreneurs failed. Economic growth Last December, the Ministry of Economic Development forecast GDP growth of 3.6% in 2013. However, already in April, optimism among officials diminished: the department lowered the annual growth rate to 2.4%, and in August again - to 1.8%.

In April 2013, Ilya Shcherbovich’s UCP private equity fund made the most notable deal on the Runet - it bought a 48% stake in the VKontakte social network. Now Shcherbovich is going to “capitalize on the success” of Pavel Durov. Photo: Pavel Smertin, Kommersant Text: Yuliana Petrova Back in 2006, Ilya Sherbovich, former president of Deutsche UFG, founded the private equity fund United Capital Partners (UCP). Over six years, UCP “raised” two funds by $450 million in total.

From Tele2 to Russian Post, from Wal-Mart to Sberbank - the personnel changes of Russian top managers in 2013 were unpredictable. What will famous managers do in their new places? Text: Ksenia Shamakina From the ship to the ball. Lev Khasis made a rapid career at Wal-Mart, but could not resist German Gref’s offer.

"Naked Marketing", SF N11 (336), November 2013 “I believe that it is high time to revive Russian brands and Russian brands. It seems that only a foreigner can be surprised by the admiration of Russians for foreign brands: they say, foreign means good! For us, all this is in the order of things, indeed, the consequences of the Iron Curtain. Many people already want to wear things made in Russia, brands whose names are written in Russian. We are really full of everything overseas.

The past year has been the year of the birth of many new markets and the activation of old ones. This was facilitated by a variety of circumstances: a snowy winter, the launch of new satellites and the struggle of municipalities with spontaneous parking. Photo: Alexey Kudenko, Kommersant Text: Yuliana Petrova Road rally through off-road and sloppiness Over the year, the share of SUVs in the Russian automobile market increased from 28% to 35.2%.

Just a few years ago, businessman Dmitry Kostygin was not known to the general public. Now he controls large networks from which he builds “Moscow City” in Internet commerce.

To reach consumers, companies have to animate gadgets, turn buildings into monsters, or save the Olympic Games. "The Secret of the Firm" selected the five most striking advertising campaigns of 2013 Text: Anastasia Yakoreva Photo: BeeLine. The most popular “Our people won, it’s cloudy outside, Katya loves you, it’s half past seven,” says the animated smartphone performed by actor Sergei Svetlakov in an advertisement for mobile Internet from Beeline.

Text: Vladislav Kovalenko Photo: Ivan Orlov They looked for corruption, but did not find it. They caught the pirates, but they weren't caught. We fought with offshore companies, but did not win. We were waiting for a crisis, but it didn’t come. Olympic stadiums were built, but they were not completed. We will remember 2013 for our intentions – good and not so good.

For many Russian businessmen, the past year has been unsuccessful: due to “bad behavior,” some of them had to flee Russia, lose part of their own business or even their freedom. Text: Dinara Mamedova Photo: Dmitry Dukhanin, Kommersant Long distance running The flamboyant businessman Sergei Polonsky lost his business in Russia a long time ago: in 2011, due to problems with loans, his company Mirax Group ceased to exist.

They avoided crises, merged, sold and took companies to IPOs, exposed officials and interfered in politics. "The Secret of the Firm" presents the key events of 2013. Text: Vladislav Kovalenko

What can be done to make people work not only for money? Increase staff engagement. In 2013, this task became one of the key ones for many Russian companies. 65% This was the average level of employee engagement in Russia in 2012 and 2013, according to Hay Group. In 2011 the figure was 66% Photo: Victor Melamed Text: Yulia Fukolova “Money does not motivate anything” was the title of an article in one of the first issues of “The Secret of the Company” in 2001. This statement is still true today.

At the beginning of 2013, the Magnit retail chain surpassed X5 Retail Group in sales volume. The founder of Magnit, Sergei Galitsky, over the course of 15 years, managed to build a business model that has become the standard of effective trading. Photo: Vladimir Kondratov, Kommersant Text: Yuliana Petrova On the capital's highways you can now often come across tractors with elegant white Schmitz Cargobull trailers and the red logo "Magnit.

Mikhail Kokorich sold all his retail assets to fulfill his youthful dream of conquering space. He is going to become the cosmic Steve Jobs and the Russian Elon Musk at the same time. Interplanetary downshifting.