“We can monetize unobtrusively.” How much does Pavel Durov spend on Telegram and how does he want to make money on it?
Starting next year, Telegram will start monetizing, its founder Pavel Durov announced on Wednesday. “For most of the history of the messenger,” he paid for its expenses from his own savings, but the failure of the TON project cost Durov a lot. At the same time, Telegram costs “hundreds of millions of dollars a year” to maintain. We explain which functions and for whom can become paid.